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Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence by Bernard Marr
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Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence by Bernard Marr

Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence by Bernard Marr

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The Story

Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights and true business value with bestselling author and data guru Bernard Marr.

Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals, but this resource is too often not fully utilized. Data Strategy is the must-read guide on how to create a robust, data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.

Description

Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights and true business value with bestselling author and data guru Bernard Marr.

Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals, but this resource is too often not fully utilized. Data Strategy is the must-read guide on how to create a robust, data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.